Lorena Chambers

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Lorena Chambers worked for PowerPAC+ in 2012/2013.

Background

Lorena Chambers is the only Latina, and one of only two women, to have produced broadcast commercials for a U.S. presidential campaign. At Chambers Lopez Strategies LLC she develops integrated social marketing and political strategies to assist her clients in communicating effectively with consumers and voters in both general and ethnic markets.

As mentioned in the NYTimes, Washington Post, and BuzzFeed, CLS’s advertising spots on behalf of Terry McAuliffe were key in electing him the next governor of Virginia in November 2013. In the 2012 election cycle, the CLS team’s advertising in battleground states for Priorities USA, SEIU, and People For the American Way helped deliver 71% of Latino voters and re-elect President Barack Obama.

In 2008, Chambers led the only advertising campaign targeting Hispanic voters to help elect President Obama, while also creating the Hispanic media for Mark Warner’s successful U.S. Senate campaign in Virginia. As one of the media consultants for the 2004 Kerry-Edwards presidential campaign and the Democratic National Committee (DNC), Chambers oversaw and implemented a multi-million dollar national media strategy and program.

A graduate of UCLA and the University of Michigan, Chambers focused her graduate studies on the intersection of Latino history and feminist theory, and taught in the Department of History and in the Women’s Studies Department at the University of Michigan. She has consulted on messaging campaigns in Austria, the Dominican Republic, and Venezuela in addition to those in the United States, and has presented at the Kennedy School of Government at Harvard University and has appeared on CNN en Español, Univision, Telemundo, and Destination Casa Blanca with Ray Suarez. She is an AIPAC member and sits on the Board and Executive Committee of the American Association of Political Consultants.[1]

At the White House

Julie Martinez Ortega, May 3, 2012

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With Joaquin Guerra, Maria Cardona, Ingrid Duran, Lorena Chambers, Larry Gonzalez and Maria Teresa Kumar at The White House.

"Plotting to... turn Texas Blue"

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Steve Phillips May 15, 2013.

Excited to be plotting and planning with great folks about how to turn Texas Blue and hearing results of Julie Martinez Ortega poll of Texas voters! — with Julie Martinez Ortega, Lorena Chambers, Joaquin Guerra, Eddy Morales and Jenn Brown at Four Seasons Hotel Austin.

References